Jun 6

Should You Revise Old Blog Posts?Writing by Nick on Monday, 2 of July , 2007 at 7:56 am

(Source) Say you “accidentally” rank in the top 10 for a keyword—one you weren’t targeting, but are now getting some pretty nice traffic for. If you’re not already #1, I suppose, should you go back to that page and re-optimize it for this keyword (assuming it’s a keyword that you like and the page is relevant to it)?

It’s a question asked by Jordan at Marketing Pilgrim. I say no. Here’s why:

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