Search Engine News

Posted from end to end of rebecca

Stories, material, prep added to second 1 odd items from the former week:

Dwight Silverman criticizes Valleywag hack Unpleasant Boutin, who articulate that blogs are convenient out plus that instantly conclude blogs are a "tsunami of paid claptrap." Never belief the naked truth that Thankless productions fulltime at the SiliValley talk blog. What a butthole.Scary SEO is fascinating establish any more coupled with tomorrow in vogue Boca Raton, Florida. The two-day stage focuses imaginable SEO care add-on plenty of worthy ol' fashioned networking. SEOmoz is portion to insure the sheet. While it's inept werewolf prohibit mitzvah, the sheet should even keep going attractive facetiousness. :)Google Analytics has rolled away many upgrades, together with AdSense welding amalgam, an API, last word reports, additional alternative.
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Two New Search Developments You Can Benefit FromWriting by Nick Stamoulis on Saturday, 19 of April , 2008 at 10:54 am

Both Google and Live Search have added developments to their news Search Engine Optimization and search related tools that marketers can benefit from. First, Google:

To access these new features, first search for a person’s name on Google News. If we have a recent quote, we’ll show it above the search results.

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Yahoo! Assist Is The Librarian Of SearchWriting by Nick Stamoulis on Tuesday, 2 of October , 2007 at 2:06 pm

(Source) Like with Live Search and Google’s Universal Search, Yahoo’s more robust approach to query refinement signals a new era in SEO/SEM; more options in the search results means more opportunities to be discovered.

I’m not sure this equates to more options in a true sense. Perhaps in a nominal sense. The Yahoo! Assist is a good feature, don’t get me wrong. But take a look at it and tell me if you think this is more options:

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Podcasts Are Not Easily Read, But Easy To OptimizeWriting by Nick Stamoulis on Tuesday, 28 of August , 2007 at 10:08 am

(Source) To start, you need something to record the audio. If you own a Mac, GarageBand is included, and is a great program. Since I own a desktop for podcast, I use Audacity.

Podcasting is picking up speed. It’s easy to see why. Anyone, literally, can do it. If you have the right equipment you can be set up to do podcasting in just a few minutes. All you need to do is record your podcast and upload it to your website then send it out to a few podcast directories for marketing purposes. If you don’t drive traffic to hear the podcast then it doesn’t matter how much time and energy you put into it, no one will hear it.

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Online Publicity Review: PR Web Direct Press Release NewswireWriting by Nick Stamoulis on Wednesday, 3 of October , 2007 at 7:52 am

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Two New Search Developments You Can Benefit FromWriting by Nick Stamoulis on Saturday, 19 of April , 2008 at 10:54 am

Both Google and Live Search have added developments to their news Search Engine Optimization and search related tools that marketers can benefit from. First, Google:

To access these new features, first search for a person’s name on Google News. If we have a recent quote, we’ll show it above the search results.

Read the rest of this entry »

ESPN recently decided to stop selling remnant ad inventory via automated ad networks / exchanges.

“We’re heading down a path where it no longer suits our business needs to work with ad networks,” said Eric Johnson, executive vp, multimedia sales, ESPN Customer Marketing and Sales. Sources say that ESPN would like to rally support from other publishers behind this move and ultimately tamp down ad networks’ growth. Turner’s digital ad sales wing is rumored to be considering a similar move, though officials said no decisions are imminent.

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