Develop Microsites As Part Of Your Search Engine Optimization StrategiesWriting by Nick Stamoulis on Friday, 18 of April , 2008 at 6:47 am
Microsites have been around for many years, however they have generally been used for special events such as product releases or for special tasks such as secure checkouts. Microsites are gaining in popularity as the search engine optimization benefits become more apparent.
What is a microsite?
In simple terms, a microsite is a mini site that is an off shoot of the main web site. Blogs attached to web sites can be an example of a microsite.